Umaibo literally translates to "delicious stick" and has been sold in Japan since 1979, which must tell you it really is delicious!!
Sweet & Savoury together at once, a unique Umaibo flavour that's slightly addictive.
Common Allergen: Wheat, Egg, Milk, Soybean
Due to the time shipment takes to reach Australia, these products may have a short best before date. However, this is just a recommendation, and the sticks have a much longer shelf life and are still delicious long past this date.
Almost too easy to eat the whole bag! Incredibly delicious
Thank you for the review Josh! We are glad you like the sugar rusk flavour.